Digital Visitor | Travel Marketing Insights

Client Announcement | Tucan Travel x Digital Visitor

Written by Digital Visitor | Dec 12, 2016 10:47:59 AM

It is with great pleasure that we announce our latest client, Tucan Travel. Beginning work on Tucan Travel’s social media strategy back in November, the UK-based adventure tour operator now joins Digital Visitor’s growing roster of travel and tourism clients.

Tasked with delivering the strategy we conceived, our teams will be working to drive awareness of Tucan Travel across its 4 target markets; Australia, Canada, UK and the US. Beginning with a Facebook campaign at the tail end of 2016, our activity will continue into 2017.

“Over the past year, it’s become clear that social media is fast becoming – if it’s not already – a vital marketing channel for tour operators.

“As such, we were looking for an agency with experience in the travel sector who has the knowledge to bring our brand right up to date on social. Impressed by Digital Visitor’s strategy-first approach to social, we’re confident that their work will significantly improve awareness of Tucan Travel across our target markets.”

Francisca Oxley, Director of Sales & Marketing, Tucan Travel

“Having worked with a number of tour operators over the past year, we’ve seen first-hand how social media can have a big impact on the industry.

“While uptake of social media within the tour sector is in its relative infancy, we’re seeing more and more operators realise that social media is an effective way to engage their core demographics. Tucan Travel’s offering is a particularly enticing one that will resonate widely with audiences across social media – we’re very much looking forward to getting started.”

Simon Jones, Client Services Director, Digital Visitor

Tucan Travel is a UK based tour operator, specialising in adventure tours for experienced travellers and first-time explorers alike. Focused on providing exceptional small group tours, Tucan Travel provides a social and safe way to explore far-flung destinations.

A social media veteran of over 10 years, Digital Visitor prides itself on connecting its clients with their most valuable audiences. Specialists in providing strategic social media marketing solutions to the travel tourism industry, Digital Visitor has worked with a range of renowned international clients including All Nippon Airways, Rickshaw Travel and Visit Japan.

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