Transforming your travel business into a destination

Brand Strategy June 24, 2021
Transforming your travel business into a destination

We sat down with our CEO Anthony Rawlins to discuss why it's important tourism businesses should start marketing themselves as a destination,  what this means, and some first steps you can implement into your strategy.

This video covers:

  • The difference between a brand and a destination
  • How to start marketing yourself as a destination
  • How to best prepare for the upcoming year 

Travel Business To Destinations


If you would like a transcript of this video, then please let us know.


For UK Tourism to recover fully, you need to plan past this summer. For any advice or questions on how to do this, get in touch.

Jamie is Digital Visitor's Marketing Manager and oversees our messaging and content.  If you are interested in knowing more about anything covered in this blog, or would like to see more on a certain topic please drop them an email.